Group receives funding to create new Research Cluster

Leeds Behaviour Lab has received funding to develop a new research cluster within Leeds Metropolitan University.

The cluster will use a Design Thinking approach to create new and innovative behaviour change interventions. Interventions will be based on the needs of, and co-created with end-users.  Work will focus on which interventions work best for which situation, as well as how interventions can be combined to maximise overall outcome. This is expected to result in the creation of a new research tool, usable by all cluster members, and to incubate follow-on research within the cluster as well as with external partners.

The cluster consists of researchers from the School of Computing, Creative Technology and Engineering; the Active Lifestyles Research Centre led by Professor Jim McKenna; MoreLife tackling childhood obesity, led by Professor Paul Gately; the Digital Research Centre and Professor Eddie Halpin.